Current:Home > MyThe Sports Bra announces partnership with LA women's soccer club for streaming channel -NextFrontier Finance
The Sports Bra announces partnership with LA women's soccer club for streaming channel
View
Date:2025-04-12 07:16:21
The Sports Bra, a women's sports focused sports bar, announced a partnership Tuesday with Los Angeles minor-league women's soccer club United City FC Women to create a streaming channel.
The Roku app, which will broadcast the games live, will be tested at Sports Bra locations in Spring 2025 and is designed to maximize the sports bar viewing experience.
“The current movement around women’s sports is just taking off, and the momentum is picking up every day,” said Jenny Nguyen, founder and CEO of The Sports Bra, said in a press release.
The club announced plans for the team to embark on an international tour but did not specify who the club would be playing.
"The only way to help move the needle for women in sports is to work with other visionaries and fearless game-changers who not only put their money where their mouth is, but do it with passion, commitment and for all the right reasons," Steven Hawthorne, UCFC Women owner, said in the release.
What is The Sports Bra?
The Sports Bra, located in Portland, Oregon, was founded in 2022 as a first of its kind bar to show only women's sports.
Earlier this year the bar received an investment from Alexis Ohanian, one of the co-founders of Reddit and part owner of Angel City Football Club in the NWSL, to begin franchising.
No locations outside of the original in Portland have been announced, and a website to apply for a franchise went live in September.
What is United City FC Women?
United City FC Women, founded in 2019, bills itself as a club for players who have not historically received opportunities on the field.
"(The club) is a multicultural amateur women’s soccer team focused on players who fell through the cracks, players overlooked by the college system, players needing a second chance, players told they’re too old to compete, mothers wanting to return to play, minority players of Latino, African American, Pan-Asian and other immigrant backgrounds who never got their opportunities to be seen and many others," the club said in the press release.
UCFC Women sent five players to the CONCACAF Women’s Gold Cup this year, according to the club.
veryGood! (4892)
Related
- The 401(k) millionaires club keeps growing. We'll tell you how to join.
- After summer’s extreme weather, more Americans see climate change as a culprit, AP-NORC poll shows
- Who won? When is the next draw? What to know about Powerball this weekend
- On the campaign trail, New Zealand leader Chris Hipkins faces an uphill battle wooing voters
- IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
- Ukraine is building an advanced army of drones. For now, pilots improvise with duct tape and bombs
- Usher confirmed as Super Bowl 2024 halftime show headliner: 'Honor of a lifetime'
- Bad Bunny and Kendall Jenner continue to fuel relationship rumors at Milan Fashion Week
- Small twin
- More schools are adopting 4-day weeks. For parents, the challenge is day 5
Ranking
- In ‘Nickel Boys,’ striving for a new way to see
- Mega Millions jackpot grows to $205 million. See winning numbers for Sept. 22 drawing.
- DeSantis campaign pre-debate memo criticizes Trump, is dismissive of other rivals despite polling gap closing
- US border agency chief meets with authorities in Mexico over migrant surge
- Former Danish minister for Greenland discusses Trump's push to acquire island
- 'Goodness wins out': The Miss Gay America pageant's 50-year journey to an Arkansas theater
- Archaeologists unearth the largest cemetery ever discovered in Gaza and find rare lead sarcophogi
- Måneskin's feral rock is so potent, it will make your insides flip
Recommendation
2 killed, 3 injured in shooting at makeshift club in Houston
Marcus Freeman explains why Notre Dame had 10 players on field for Ohio State's winning TD
WEOWNCOIN: Ethereum—The Next Generation Platform for Smart Contracts
Young climate activists challenging 32 governments to get their day in court
The FTC says 'gamified' online job scams by WhatsApp and text on the rise. What to know.
EU commissioner calls for more balanced trade with China and warns that Ukraine could divide them
A statue of a late cardinal accused of sexual abuse has been removed from outside a German cathedral
WEOWNCOIN: The Fusion of Cryptocurrency and the Internet of Things—Building the Future of the Smart Economy